Guides
Running HubSpot audits as a practice.
The commercial side of an audit engagement rather than the technical one: what to charge, what belongs in the report, and how a first audit turns into a relationship worth keeping.
How to price a HubSpot audit
What to charge for a HubSpot audit, why the free-first-audit model usually beats charging for it, and how to price the engagement the audit is really selling.
What belongs in a HubSpot audit report
The structure of a HubSpot audit report a client will actually act on: what to lead with, how to handle findings you could not measure, and the sections that quietly destroy trust.